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| Step 1 - Selection | |
| To create a banner, you start by selecting a Banner Master, or template that you will modify simply by filling a form. Banner Masters are grouped by Catalogs according to their sizes, themes, or other characteristics (HTML or Flash Banners for example). By default the catalog of Premium 468x60 Banners is presented. Other catalogs are listed and available through a simple click. The direct search feature allows you to find a specific banner according to criteria such as pixel size, color, or even price. |
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| Step 2 - Customization | |
| 1 - Each Banner Master has text and/or picture components you can replace by your own content. Enter your text in the form associated with each Banner Master. To use your own pictures, you need to upload them first into the Images section of your AdFolio. Your uploaded pictures automatically appear in a pop-up menu you can use to replace the default picture in the Banner Master. 2 - Once you have entered all the information you want, click on "Confirm Changes" and your customized banner will appear. 3 - Until your customized banner is purchased, it will have a watermark on it, either with some "?" characters inserted randomly in your text, or with a transparent text overlay 4 - You can repeat the process as many times as you need to in order to get your message right. |
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| Step 3 - Validation | |
| 1 - To keep your customized banner, you need to put it in the Shopping Cart. This Validation step ensures the banner is assigned to you. 2 - In order to assign the banner to you, you will be asked to identify yourself by registering. If you choose not to do so, you will abandon your customized banner for ever. 2 - Once you are registered, the system will automatically put your banner in the Shopping Cart, enabling you to go to the next step with a single click. |
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| Step 4 - Placement | |
| 1 - To place your banner, you will proceed in five mini-steps: a - Select the type of targeting you want b - Select the criteria that define your target customers c - Select the websites where you want your banner to appear d - Select the packages you want according to your budget and goals e - Confirm the Insertion Order and start your Ad Campaign. All this involves a few new concepts, but do not worry, it is actually much simpler than it looks, and we will hold your hand through the whole process and you will know at all times what to do next. |
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